Apple’s Lame Apology for the iPhone 4 Disaster

By Jim on June 16th, 2010

This is a pretty lame apology for the Great iPhone 4 Pre-Order Disaster. But I suppose it’s better than nothing.

They really better use this as an opportunity to step back and analyze what went wrong. Under no circumstances should AT&T ever be trusted again to do the right thing. This was a HUGE embarrassment and black eye for Apple, it should never happen again (but I bet it will).

CUPERTINO, Calif., June 16 /PRNewswire-FirstCall/ — Yesterday Apple and its carrier partners took pre-orders for more than 600,000 of Apple’s new iPhone 4. It was the largest number of pre-orders Apple has ever taken in a single day and was far higher than we anticipated, resulting in many order and approval system malfunctions. Many customers were turned away or abandoned the process in frustration. We apologize to everyone who encountered difficulties, and hope that they will try again or visit an Apple or carrier store once the iPhone 4 is in stock.

Apple Store